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Like any company, deciding on a target market for your massage business is essential for success. It enables you to attract new clients as well as maintain a profitable and efficient marketing campaign. The more you know about your current and future clients, the easier it will be for you to provide...
Improving client satisfaction is important for creating a successful massage clinic, as the happiness of your clients is paramount in driving referrals and retaining customer loyalty. Being able to maintain client satisfaction and a strong base of repeat clients goes beyond the massage table. So...
To help keep your clients and your business healthy, improving your day-to-day productivity as a massage therapist is an important investment. Whether you work for a massage clinic or run your business from home, there are a few things you can do to improve your productivity. 1. Improve your...
No matter how long you’ve been in the field, continued learning and skills advancement is vital as a massage therapist. Upskilling allows you to widen your knowledge base, increasing your expertise and giving you the confidence needed to keep performing your best and remain motivated in your...
Massage therapy is fast becoming recognised as a means for treating mental health conditions. More specifically, certain types of massage therapy can complement traditional treatment for mental health conditions like depression or anxiety, and have proven to have a profoundly positive effect on a...